In order to be a Channel Manager or Owner you need to register and create a BrightTALK account.
Registering with BrightTALK gives you a single place to manage your BrightTALK profile, subscribers and Channel, ensuring that you receive all analytics and data in real-time.
You only have to join BrightTALK once to access your Channel and webinars and the registration process takes seconds to complete.
You can register for a BrightTALK user account here.